Skip to content

Author: jmann

Fast 50 No. 28: NTY Franchise Co.

NTY Franchise Company is Number 28 on the Fast 50! Take a look at this interview with Chad Olson. Source: bizjournals.com

We asked Chief Operating Officer Chad Olson:

What was a key accomplishment for your company in 2014? Our largest brand, Clothes Mentor, had a record year for new store openings — 34 in 2014.

Chad Olson and Ron Olson together
Chad Olson (left) and Ronald Olson of NTY Franchise Company.

What was the most difficult challenge of 2014, and what did you learn from it?Keeping the lead funnel full for selling new franchises. We learned we needed to focus our online strategy for generating leads and we needed our people to be in the right positions to qualify the leads and sell the prospects on our franchises.

Where do you see your company in five years? Crossing the 500-store mark and well on our way to seeing our longer-term goal of over 1,000 stores across America coming into view.

How does it feel to be one of the Twin Cities’ fastest-growing private companies? We are excited to be one of the Twin Cities fastest-growing companies. But the reality is, we have a lot more to accomplish and a lot of room to keep growing.

  • Growth Rate: 89.19%
  • 2012 revenue:$2,790,682
  • 2013 revenue:$3,663,794
  • 2014 revenue:$5,279,737
  • Top executives: Ron Olson, Chad Olson
  • Founded: 2007
  • Business: Franchise sales of resale retail brands
  • Employees: 2012 — 28; Now — 61

NEW USES: Artwork

New pictures and fun artwork are a great way to add color and brightness to your walls. And of course, it isn’t limited to your walls. Fun photos and paintings can be set on tables, rested on bookshelves, and placed on nightstands. Maybe you live far from the ocean, but want a colorful painting of the Pacific to remind you of it when you can’t drive to it too quickly. Gazing at a favorite place can relax and calm your mind.

At New Uses we have a large variety of artwork, photos, and frames to decorate your home. In many styles of frames and many different types of artwork, it’s easy for you to add some color and beautiful landscapes to your home.

At New Uses, our artwork may be gently-used, but it’s high quality and like new. And it’s like new because we only buy what is in excellent condition…and it’s up to 70% off of retail! Perhaps a treasure from someone else’s home has a story that can be continued in your home…and it’s possible it won’t just be enjoyable for you to look at, but a conversation starter when you have guests too!

wall gallery of artwork, silver and black frames with colorful photos and paintings inside

CHILDREN’S ORCHARD: Halloween at Children’s Orchard

Halloween is almost here…and at Children’s Orchard we have a large variety of costumes for your kids in a variety of sizes!

Maybe your son wants to be a superhero this year – or your daughter wants to be a doctor. Or maybe they have a  new invention that is all their own that they can find the key pieces for at Children’s Orchard.

Stop by your local Children’s Orchard and see what we have for costumes.* You’ll be able to find something fun for your kids without breaking the bank…and with the great costumes you’ll find at Children’s Orchard’s low prices, you’ll feel a bit like a superhero yourself!

Children's Orchard Halloween promotion with two little girls holding arts and crafts paper ghosts on sticks

*Inventory varies for each store.

Clothes Mentor Franchisee Has Message for Women

In a great spot with Christine Ilvedson, who owns the Clothes Mentor in Fargo, North Dakota, she talks to women about being business owners –  and tells them they too can be successful entrepreneurs. And, with Clothes Mentor, you’re offered superior training and support in starting your own business in the very popular women’s resale business. Clothes Mentor stores continue to be welcomed into each community throughout the country…and this has success written all over it for a new business owner! Source: kvrr.com
 
screenshot of video from Fargo-Moorhead news station featuring Clothes Mentor
 

FARGO, N.D. – One-local business owner is showing women that they can be successful entrepreneurs.

Christine Ilvedson owns and operates Clothes Mentor, a woman’s resale clothing store.

The store pays local women for recycling their clothing and accessories, and has put up to $2 million dollars back in the pockets of customers.

Ilvedson has become a local pioneer in the growing resale industry in Fargo, and says she simply went for where she saw a need.

“And you know, I kind of just wanted to do something on my own, and like I said I saw a need for it in the community this opportunity presented itself and I went for it. It was a little scary in the beginning but you know it’s been five and a half years now,” says Ilvedson.

She also says connecting with customers was key in her store’s continued success.

“I’ve gotten to know the girls quite will, and have development some personal relationships with them so that’s really great that they are about the customers that much, and care about what’s going on with me and my life and put that forth in everyone that comes in,” says customer Bri Clemenson.

Statistics show that businesses owned by women make up 30 percent of all businesses in the country.

People Line Up for Clothes Mentor Rock Hill

At Rock Hill, South Carolina’s  grand opening today, over 175 people were standing in line before the doors opened. People are excited to have a Clothes Mentor in Rock Hill…where they know they will get high quality, gently-used designer clothing for a lot less. Congratulations on a successful store opening! Source: heraldonline.com

You can watch the full video here.

ROCK HILL – A new brand name “gently-used” clothing store opened Friday morning in Rock Hill, drawing a line of at least 175 people, including one Fort Mill woman who arrived around 4:30 a.m. – 5.5 hours before the 10 a.m. grand opening.

Denise Mitchell was the first person in line at Clothes Mentor, located in the Winthrop Commons shopping center on Cherry Road. She and 24 people behind her received a $25 gift card from the store to buy shoes, clothes, purses, accessories and other items.

When Mitchell arrived, she said she took a nap in her car in the parking lot until other eager shoppers showed up. She had to be there early, she said, to buy a pair of pink Coach boots, which she quickly found inside when Shawn Cox, the Rock Hill Clothes Mentor owner, opened the doors.

women shopping in Clothes Mentor holding up pink boots and long pink jacket
 
 

Clothes Mentor has more than 130 stores across 29 states, including two stores in Charlotte. The Rock Hill Clothes Mentor is the fourth location in South Carolina.

Shawn Cox and his wife Alyssa own the store. Alyssa Cox was behind the register on Friday morning, scanning items and taking cash and cards from customers looking for a deal.

Most people in line said they were looking for new items for their wardrobe and Clothes Mentor’s used clothes gives them a chance to fill their closets without spending too much money.

Sara Starnes and her son Matt of Rock Hill arrived at 9 a.m.

“If he hadn’t taken so long eating breakfast, we would have been here at 8:30,” Sara Starnes said. The pair stopped by for a pancake breakfast at McDonald’s before joining the line outside Clothes Mentor on Friday.

Expecting her fourth child, Sara Starnes said “I look for discounts” and Clothes Mentor has items that “could suit everybody.” Starnes was shopping primarily for maternity wear, she said, and found Clothes Mentor to have items she needs for half the price of other stores.

Starnes and many other shoppers first swung through the store earlier this week when items weren’t yet for sale but customers could swap their own clothing for cash. Clothes Mentor is similar to a consignment shop. The store offers cash on the spot for gently-used designer or name brand pants, shirts, shoes and more.

On Friday, Shawn Cox raffled off gift cards to a salon and spa and other local stores. He and an army of staff helped manage the long line on Friday and, when the doors opened, workers stood back as shoppers swarmed the aisles.

A Rock Hill police officer was on hand for crowd control.

To help shoppers navigate the tight space, workers stored items in baskets behind the counter while customers shopped. That helps keep customers from lugging baskets or carts around the store.

The Rock Hill store is open daily at 725 Cherry Road. Monday to Friday hours are 10 a.m. to 8 p.m. The store is open 10 a.m. to 6 p.m. Saturdays and 1 to 6 p.m. Sundays.

To sell clothes to the store, customers should wash their items first. No appointment is needed. The store may decline to buy clothes based on the item’s condition, its inventory, or the brand.

Favored brands include: Ann Taylor, Gap, J. Crew, White House Black Market, Chicos, Calvin Klein, Old Navy, North Face, Michael Kors, Prada, Coach and Burberry.

For more information, visit the store’s website or Facebook page.

DEVICE PITSTOP: We Fix iPods!

No one wants to be without their music for too long. If your iPod is having problems, bring it to your local Device Pitstop. We can take a look at it, figure out what’s going on, and get it all fixed up for you.

Whether you have an iPod Classic, iPod Mini, iPod Nano, iPod Shuffle, or iPod Touch – we can repair it! A list of repairs we offer on your iPod are:

Battery Replacement

Charge Port Repair

Diagnostic Service

Headphone Jack Repair

Home Button Replacement

Loud Speaker Repair

Power Button Repair

Volume Button Repair

Water Damage Repair Diagnostic

Don’t be without your iTunes for too long. Bring your iPod to Device Pitstop and let us have a look at it. We’ll have you dancing to the music in no time again!

Device Pitstop logo inside icon of smartphone and headphones

NEW USES: Rugs

When you’re looking to add some changes to your home and maybe a little extra color, nothing will do it quite like a new rug. If you have hardwood floors in your home, an area rug is especially nice because they will warm up the room – not to mention your feet in the fall and winter – with some color and a little dimension.

Take a look at your local New Uses for some great choices in rugs in all different sizes, colors, and patterns. Besides area rugs, we also carry braided rugs, runners, and accent rugs.*  With our great prices at New Uses, they are an inexpensive way to really change up the room and give it a new look.

New Uses rugs with logo and text that says rugs for your home

*Inventory varies for each store.

CLOTHES MENTOR: Everything You Need for October

It’s October and at Clothes Mentor, we have you covered. Whatever you need for the season – whether it’s like-new scarves, coats, jackets, boots, or sweaters, we have a large variety of different styles for you to choose from. We carry high quality, designer pieces that are on-trend, modern, and gently-used.

Freshen up your fall wardrobe with some like-new pieces from  your local Clothes Mentor. Whether you’re walking through the pumpkin patch or walking through the office – you’ll look fabulous, trendy…and you’ll get some great pieces at fantastic prices!

Clothes Mentor fall fashions on model: boots, coats, scarves, sweaters

 

CHILDREN’S ORCHARD: Shoes & Boots for Fall

Your kids need warm feet and chances are their shoes and boots from last fall no longer fit.

It might just be time for a trip to Children’s Orchard…where you can find like-new, gently-used shoes and boots for your kids. We have a large variety of sizes and styles that you and your kids are sure to love.

Stop by your local Children’s Orchard today and find some new footwear for your kids. They will have a fun, new style that fits them, great quality shoes– and they’ll have warm feet!

Children's Orchard baby shoes with text that says kids' shoes and boots for fall

 

 

 

CHILDREN’S ORCHARD: Children’s Holiday Looks

Take a look at this great video from Twin Cities Live. It shows the fantastic prices you can get on like-new clothes at Children’s Orchard. Source: twincitieslive.com

There is nothing cuter than getting the kids all dressed up for the holidays.  What is tough is convincing yourself to spend the money on those outfits that they will probably wear once.
 

Children’s Orchard in Minnetonka can help with that.  They have clothes that are like new for a whole lot less.  Becky Geyer from Children’s Orchard shows us some of the looks. 

J.D.:

  • Khaki pants, Cherokee (original $16), $6
  • White polo shirt, Tommy Hilfiger (original $24), $8
  • Stiped sweatshirt, Polo (original $49.50), $15

Retail: $89.50
Children’s Orchard Price: $29

 Jack:

  • Khaki pants, Gymboree (original $32), $10
  • Plaid shirt, Polo (original $49.50), $12
  • Navy v-neck sweater, GAP (original $30), $8
  • Jacket, Land’s End (original $45), $15

Retail: $156.50
Children’s Orchard Price: $45

 Evelyn:

  • Black leggings, Children’s Place (original $20), $6
  • Ivory Paris motif sweater, Epic Threads (original $28), $8
  • Pink puffer jacket, GAP (original $105), $30

Retail: $153
Children’s Orchard Price: $44

Eteria

  • Pink leggings, Epic Threads (original $18), $6
  • Black love statement sweater, Epic Threads (original $28), $10

Retail: $46
Children’s Orchard Price: $16

 William

  • Denim jeans, (Original $48), $12
  • White shirt, Joseph Aboud (original $40), $10
  • Moss v-neck sweater, Mossimo (original $20), $6
  • Dress blazer, Joseph About (original $250), $50

Retail: $358
Children’s Orchard Price: $78

Linda Berg

Franchise Business Consultant

Linda Berg is the Franchise Business Consultant for Clothes Mentor’s Southeast region and the Franchise Operations Manager for Clothes Mentor, Children’s Orchard, and NTY Clothing Exchange. Linda joined the company in 2016 as the Store Manager and the Area Manager of the three corporate stores. Linda worked for Gap Inc. for 12 years at both Old Navy and Gap in various management roles. Her retail experience also includes 12 years at Mervyn’s in several management and training roles. 

Amy Donnelly

Director of Inventory Management | Franchise Business Consultant

Amy Donnelly is the Director of Inventory Management for Clothes Mentor. In addition, Amy holds the position as Franchise Business Consultant for Clothes Mentor’s Southeast Region. Prior to joining Clothes Mentor in 2013, she spent 8 years in retail management with Limited Brands.  Amy holds a BA degree.

Headshot of Ashley

Ashley Huebner

Director of Marketing

Ashley Huebner oversees Clothes Mentor’s marketing and advertising efforts to drive sales and build brand awareness. She also leads creative initiatives, driving the brand’s vision in aesthetics, tone, and trends to elevate our position as a leader in the resale category.

Ashley joined the Clothes Mentor team in March 2015. She has 10+ years of Graphic Design experience, a strong background in design and user experience, and a passion for creativity. She holds a BA degree in Advertising and Art.

Headshot of Michelle

Michelle Vaudrin

Senior Director of Operations

Michelle Vaudrin is the Senior Director of Operations for Clothes Mentor and Children’s Orchard. Prior to joining NTY Franchise Company in March 2016, she worked in leadership roles for Burlington, American Eagle, and Macy’s. Michelle attended the University of Wisconsin-Stout with a degree in Retail Merchandising and Business Administration. She brings extensive background in training of strategies, merchandising, customer service and multi-unit store operations to the team.

Headshot of Jenny

Jenny Mann

Vice President of Operations | Executive Director of IT

Jenny Mann is the Vice President of Operations for Clothes Mentor and Children’s Orchard. In January of 2020, Jenny also took on the role of Executive Director of IT, overseeing BST, our Point of Sale system, and the e-commerce platforms for both brands. Prior to this, Jenny was the Director of Marketing for NTY Franchise Company since January 2013. Jenny started with the NTY Franchise Company in 2008 with Clothes Mentor and has held many roles, including; Store Manager, New Store Opener, and Regional Operations Manager. Before joining NTY Franchise Company, Jenny worked for Old Navy (Gap, Inc.) and Target in management roles.

Headshot of Jarvis

Jarvis Herndon

Franchise Business Consultant

Jarvis Herndon is a Franchise Business Consultant for both Clothes Mentor and Device Pitstop. Jarvis has a strong background in retail management, leadership, and a history of operational success within a franchising system. He is passionate about assisting small business owners in developing their path to success while maximizing their businesses’ potential. Jarvis brings a great mix of skills and experience to the NTY Franchise Company.

Headshot of Sarah

Sarah Primmer

VP of Finance & Human Resources

Sarah Primmer is the Vice President of Finance and Human Resources for NTY Franchise Company. She joined the company in January 2014. Prior to joining NTY, Sarah spent over 25 years as the controller and business manager of a local sales and marketing firm calling on Target stores.

Headshot of Chad

Chad Olson

Chief Operations Officer

Chad Olson has been Chief Operations Officer of NTY Franchise Company since January 2007. From May 1994 to December 2006, he held various positions for Winmark Corporation (f/k/a Grow Biz International, Inc.), including Field Operations Manager for the Once Upon a Child concept from 1999 to 2002, and Regional Operations Manager for the Plato’s Closet concept from 2002 to 2006.

Headshot of Dan

Dan Goetz

Franchise Business Consultant

Dan Goetz is the Franchise Business Consultant for Clothes Mentor in the West Region. Previous to joining the Clothes Mentor Corporate staff in February of 2014, he worked in leadership positions with Aèropostale, Old Navy, Gap, Banana Republic, and Target stores. He attended the University of Minnesota-Duluth and St. Cloud State University. He brings a strong background in Operations, Merchandising, and Human Resources to the Clothes Mentor team.

Headshot of Sean

Sean Marrs

IT/Tech Administrator

IT/Tech Administrator
Headshot of Ashlyn

Ashlyn Aarness

Social Media Specialist

Social Media Specialist

Marissa Stacy

Jr. Graphic Designer

Jr. Graphic Designer

Headshot of Gina

Gina Geary

Franchise Business Consultant

Franchise Business Consultant

Headshot of Alice

Alice Heidenreich

Franchise Business Consultant

Franchise Business Consultant

Headshot of Jessica

Jessica Fix

Franchise Contract and Office Administrator

Jessica Fix is the Franchise Contracts and Office Administrator for NTY Franchise Company. She started with the company in January of 2018. Jessica works alongside the Franchise Development Team and provides office support to the headquarter office. She has 20 years in the franchise industry, previously working for Carlson Leisure Group/Travel Leaders Franchise Group in a variety of roles, such as Database Coordinator, Legal Contract Administrator, and Executive Assistant to the Franchise Sales Team.
Headshot of Ron

Ronald G. Olson

President

Ron Olson has been President and a Director of NTY Franchise Company since October 2006. Ron’s background included starting his career at Dayton’s Department Store, where he held many management positions. In 1977 he opened his own furniture store in Minnesota, which was a Drexel Heritage prototype store. In 1988 he co-founded Grow Biz International, now called Winmark. The first franchise rights that Olson purchased and started marketing was Play It Again Sports. Olson continued buying the Franchise rights for Once Upon A Child, Plato’s Closet, and Music Go Round. Today there over 1,000 Franchise locations.
Under NTY Franchise Company, the franchise rights were bought for Clothes Mentor and New Uses. In 2013 Olson bought Laptop Exchange and changed the name to Device Pitstop. In 2014 the company opened NTY Clothing Exchange and NTY Kids, now Children’s Orchard. There are currently 204 stores sold and 133 stores opened under the NTY Franchise umbrella.
Headshot of Michael

Michael D. Smith

Vice President of Strategic Planning

Michael D. Smith is the Vice President of Strategic Planning. From December 2000 to July 2010, Michael held the position of Chief Executive Officer and Co-Founder of the franchise company Laptop Xchange. From June 1994 to December 2000, Michael held numerous roles within the Grow Biz International brands of Play It Again Sports and Computer Renaissance. These roles included Corporate Store Management, Field Operation Specialist, and Franchisee.